How to improve free-to-paid trial conversions
The free trial is one of the cornerstones of letting users experience a product. Getting people to stick around after the trial is over is where things get tricky.
The free trial is one of the cornerstones of letting users experience a product. Getting people to stick around after the trial is over is where things get tricky.
One of the pillars of designing and maintaining a great user onboarding experience is metrics. The number of users, how many users abandon the product or successfully adopt it, minutes users spend finding value, how many users convert from free to paid subscriptions, and whether they actually enjoy and would recommend the product are all essential numbers in the quest of creating the best possible user onboarding experience.
The AHA moment (also known as the Eureka Moment) is when a user recognizes value within a product experience. These moments are discovered in analytics and interviews.
User onboarding is your product’s first impression for your users (hopefully your future customers). But how do you make a great user onboarding experience? Find out how to identify the core value of your product,
What is user onboarding? What does it consist of? If you’ve ever asked these questions, this article explains key tactics that you can use in your user onboarding to gain customer’s trust and attention.