B2B SaaS has a reputation for being kinda, well, frustrating. B2B SaaS first priority is helping the business achieve its goals. This article will go over how to leverage UX to build a great B2B user onboarding.
User onboarding experiences
One of the pillars of designing and maintaining a great user onboarding experience is metrics. The number of users, how many users abandon the product or successfully adopt it, minutes users spend finding value, how many users convert from free to paid subscriptions, and whether they actually enjoy and would recommend the product are all essential numbers in the quest of creating the best possible user onboarding experience.